By Amy Tran

Embracing the Art of Layering: Winter Fashion and Slow Fashion Choices

Winter is a season that opens up a whole new realm of fashion possibilities. It's a time to experiment with textures, colours, and layering techniques to create stylish and cozy outfits. At Ames Store, we believe in the ease and beauty of layering, allowing you to showcase your personal style while keeping warm and comfortable. In this fashion blog, we'll explore the art of layering using Merino base layers, big fluffy wool jumpers, vests, and on-trend jackets. We'll also delve into the concept of slow fashion and how you can create different looks with accessories like beanies, scarves, socks, and bags. So, get ready to embrace the winter season with confidence, as we celebrate quality over quantity and the joy of ethical fashion.

Let's get started!

Ames Store - women in orange beanie looking at the camera


Layering is the secret weapon in any fashion-savvy woman's arsenal during the winter months. It not only keeps you warm but also adds depth and dimension to your outfits. By skillfully combining different pieces, we can create versatile looks that are not only visually appealing but also adaptable to fluctuating temperatures.

Start with a merino wool base layer, which is soft, breathable, and excellent at regulating body temperature. It acts as the foundation of your winter ensemble, providing warmth without bulk.

Build upon it with a dress or top. A big, fluffy wool jumper or cardigan is a winter wardrobe staple. Opt for oversized knits in neutral tones or bold, vibrant hues to make a statement. These jumpers offer both comfort and style. 

If woolly jumpers aren't your thang vests are on trend and versatile pieces that can be layered over jumpers or worn as standalone pieces. Choose a quilted or puffer vest. 

Winter jackets are not just functional, they can be fashion statements too. Explore the latest trends, such as oversized puffer jackets, tailored wool coats, or edgy leather jackets. Invest in a high-quality jacket that will withstand the test of time, ensuring both warmth and style throughout the winter season.

Experimenting with textures, colours, and patterns can elevate your outfit and make a bold fashion statement.

 Ames Store - model wearing a lilac wool jumper green skirt black boots


Accessories are the secret to transforming any outfit into a fashion statement. Beanies, scarves, socks, and bags are not only practical but also offer opportunities for personal expression. Opt for ethically sourced accessories made from sustainable materials to align with your conscious lifestyle. Ames Store offers a range of accessories that effortlessly complement your winter wardrobe, providing that final touch of elegance.

Accessories play a crucial role in enhancing any outfit, especially during the winter season. From statement scarves and hats to stylish gloves and boots, these carefully chosen accessories can transform a simple layered look into a fashion-forward ensemble.

Don't forget the power of accessories to elevate an outfit from day to night.

 Ames Store - on tread black boots Swanndri socks and black dress


In an era of fast fashion, where trends come and go at lightning speed, adopting a slow fashion lifestyle has become more important than ever. Slow fashion encourages us to be mindful consumers, choosing quality garments that are ethically produced and have a longer lifespan. Investing in timeless, well-made pieces not only reduces our environmental footprint but also allows us to create a wardrobe filled with items we truly love.

By focusing on versatility and durability, we can build a collection of winter essentials that will serve us for years to come. Ames Store is committed to offering sustainable and ethically made clothing options that align with your values.


Winter is a season of endless possibilities when it comes to fashion, and layering is the ultimate technique for both style and warmth. By choosing quality over quantity and investing in timeless pieces, we can create a winter wardrobe that transcends trends and truly represents our personal style. Remember, the art of layering allows us to stay cosy while expressing our creativity, and accessories can take our outfits to new heights. So, let's savour the joy of dressing ethically, embracing the beauty of simplicity, and making every winter outfit a work of art. 

Ames Store New Winter Collection is out on the 28th May at 8pm


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